Halide Mark III

Ben Sandofsky, writing on the Lux Camera blog: After decades of shooting digital, I returned to analog photography in 2023. I thought it would be challenging, given the limited selection of film stocks, only to be surprised by how freeing it felt. It felt so much better to have a handful of amazing choices rather than photo-editor with thousands of presets. We owe that to film engineers who spent years developing versatile film stocks that work in a variety of situations. Inspired by “Less, but better,” we partnered with the renowned Hollywood colorist Cullen Kelly to develop a succinct set of gorgeous, physically accurate processes exclusive to Halide. Each look was engineered with a specific intent. We verified every look thousands of times on real-world reference photos. Put another way: every look is a banger. Halide has always been a great — maybe the great — iPhone camera app for shooting RAW, with the intention of developing your images by hand in post. It’s a great camera technically and a great app UI-wise. Mark II introduced Process Zero , which, in their own description, “uses zero AI and zero computational photography to produce beautiful, film-like natural photos”. Process Zero was the first step toward the new built-in “looks” in Halide Mark III. I’ve been shooting with Mark III for a few weeks now, and they are, indeed, all bangers. And I really like that there aren’t that many of them.